Product Placement

It’s everywhere. Product Placement has been popping up in some of the most random places.  Movies, TV shows, and even video games.  Try and watch a current movie and take note about how many product lables and or names are used.

Recently after purchasing an Xbox-360, I was playing NHL 2K8.  In the game several ads for Dodge and Duracell are mentioned.  In fact they have the Dodge Ram hit of the game and even the Duracell power play.   Way more information about product placement will be mentioned in the next Spotlight on DECA.  Until then I challenge everyone with the next movie  you watch, make a list about how many different products and lables are shown.

 Kyle Hagan

V.P. of Career Development


About this entry